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South Asia Mobile Forum

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Program Agenda
Day 01
9:00 am Organizer's opening remarks
 Shahariar Zaman
Project Manager
South Asia Mobile Forum

 
9:15 amChairman's opening remarks
 Mehboob Chowdhury
Chairman
South Asia Mobile Forum
 
 Stepping into Emerging Markets:  Threats and Opportunities
9:30 amIntroducing New Technology in Emerging Market

• Future of telecom in emerging markets
• Market forecasting in terms of demand at customers end
• Exploring the long term effect of new technological advancements in emerging market
 Ricardo Tavares
Senior Vice President Public Policy
GSM Association
  
10:00 am Surviving as a leader in Emerging Market

• Challenges faced by leader from the new entrants and competitors
• Strategies that can be taken to counter the threats
• Innovative ideas to enhance from the existing position in the market
 Sameer Sharma
Senior Advisor
Asia Paciific Region
International Telecommunication Union
  
10:30 amCoffee Break
  
11:00 am
Strategies for growth and sustainability during the period of global economic recession

• Effects of prolonged economic slump
• Influence over consumers and telecom world
• Ways to handle the situation
 Wangay Dorji
Head-Telecommunications
Bhutan Infocomm and Media Authority
  
11:30 am
Understanding the challenges and opportunities faced by operators in South Asian telecom market

• Seamless trade policies and regulations
• Demanding operators in terms of TCO and ROI
• Domestic market and its sophistication
 Vishnu Nath Goel
Managing Director
Nepal Telecom
  
 Moving Beyond the Existing Technology
12:00 pmPanel Discussion:

Wireless broadband deployment strategies and requirements for South Asian Telecom

• Examining the pros and cons of the different wireless broadband technologies: CDMA, WiFi, WiMax
• Which operators/services providers are most likely to benefit from deploying WiMax?
• Planning the necessary investment and time scale for the deployment
 
 Moderator
 Ricardo Tavares
Senior Vice President
Public Policy GSM Association
  
 Panelists
 Sameer Sharma
Senior Advisor
Asia Paciific Region
International Telecommunication Union

Wangay Dorji
Head-Telecommunications
Bhutan Infocomm and Media Authority

Vishnu Nath Goel
Managing Director
Nepal Telecom

 
12:30 pm
Regulatory and market conditions for 3G positioning in Bangladesh, India and Pakistan

• Broadband development and demand in Indian subcontinent
• Market comparison of Bangladesh, India and Pakistan for 3G
• Suitable services in Indian subcontinent
• Regulatory challenges:

- A survey of 3G regimes in Bangladesh, India and Pakistan
- Identify regulatory roadblocks
- Suggestions to improve regimes
 Rohan Samarajiva
CEO
LIRNEasia

 
1:00 pmLunch Break

 
2:30 pmTechnology solutions to deploy 3G networks cost-effectively

• Assessing the level of investment needed to deploy reliable 3G services
• Deploying the networks cost-effectively to ensure ROI, technology choice and vendor partnerships
• Planning the timescale of deployment and launch within licensing constraints

Anoja Obeyesekere
Chief Executive Officer
Dialog Global, Sri Lanka

 
3:00 pmUtilization of WiMax technology in providing net service to customers

• Taping customers demand
• Capacity of South Asia region for technological advancement
• WiMax technology and South Asia

T R Dua
Senior Director
Cellular Operators Association of India
(COAI)

 

A different perspective of sustaining in the market.
3:30 pmPricing strategies to maximize ARPU from voice and data services

• Overview of South Asia's telecommunication market
• Pricing strategy to maximize ARPU
• Price breaker vs. market innovation
• Exploring new revenue streams

Pradeep Shrivastava
CMO
IDEA Cellular

 
4:00 pmCoffee Break

 
4:30 pmChallenges to diminish ARPU and high competition

• New players in market and ARPU influence
• The ARPU for remote and rural circles
• Strategy that should be adopted to increase their subscriber base

Tandi Wangchuk
General Manager
B-Mobile Division, Bhutan Telecom

 
5:00 pmTargeting the low end market with innovative offerings and tariffs

• Examining whether targeting the low end market is the best strategy to establish as a new entrant into South Asian telecom market
• Competing on price: how low can the ARPU go to remain profitable?
• Service differentiation for affordable services

Vishnu Kasaju
Director, Mobile Service Directorate
Nepal Telecom

 

End of Day 01

 
Day 02 

 

Delivering new services beyond today's entertainment and technology
9:00 am
Recent trends in technological aggressiveness for higher technological advancement

• Trend analysis for last 10 years
• The best that can be talked about
• The change shift in trend

Pallab Mitra
Head-Future Factory and Corporate Solutions
Bharti Airtel Limited

 
9:30 amSuccessful deployment of VAS application in South Asian market

• Current positioning and application of VAS in South Asian market
• New VAS applications that are in the pipeline
• Case study (country example)

Asma Khan
General Manager, International Business
Warid Telecom (Pvt) Ltd., Pakistan

 
10:00 am
Meeting consumers' lifestyles with the right entertainment services: content provider's perspective

• Understanding the tastes of India's entertainment consumers
• Adapting content to the mobile format: what are the best services?
• What's the mobile sector for content providers? How best to partner with operators?

Nasrul Karim A, Ghaznavi
Member - Finance,
Pakistan Telecommunication Authority

 
10:30 amCoffee Break

 
11:00 amPanel Discussion:

When telecommunications meet the entertainment industry: partnerships and revenue opportunities

• Assessing the optimum models for partnerships between content provider and telecommunications operators
• Offering the right formats for content services on mobile or on the internet
• Evaluating the impact of the IPTV opportunity on the entertainment market

 

Moderator

Mehboob Chowdhury
Chairman
South Asia Mobile Forum

 

Panelists

Pallab Mitra
Head-Future Factory and Corporate Solutions
Bharti Airtel Limited
 Asma Khan
General Manager, International Business
Warid Telecom (Pvt) Ltd., Pakistan

Nasrul Karim A, Ghaznavi
Member - Finance,
Pakistan Telecommunication Authority

 

Enterprise resource planning: an insight view
11:30 am
Enterprise resource planning and affectivity in South Asian telecom industry

• Current market scenario
• Initialization of ERP in telecom organization
• Effects and growth of organization for ERP

Mir Nawbut Ali
Director Marketing
Bakcell Ltd, Azerbaijan

 
12:00 pmPanel Discussion:

In view of growing customer needs and expectations, enterprises need to move towards dynamic, multi-model Contact Center Solutions to provide richer and better customer experience. What are the ideas that enable organization to handle this situation.

• Converged enterprise networks and the future role of the operator
• Extending further into the enterprise network by bringing together business and technology architectures

 

Moderator

Rohan Samarajiva
CEO
LIRNEasia

 

Panelists

Mir Nawbut Ali
Director Marketing
Bakcell Ltd, Azerbaijan

Khalid Hasan
Project Director
Business Environment Management,
Telenor Group Asia

Santanu SenGupta
Owner
Study and Jobs Worldwide

 
12:30 amLunch Break

 

Case Study- An insight into the real world scenario
2:00 pmGrowing industry & challenges related to roaming (India)

• India as a customer base
• Roaming –why it has been a success in India
• How can others countries adapt to it

Khalid Hasan
Project Director
Business Environment Management,
Telenor Group Asia

 
2:30 pmAn operator's need: will the industry respond?

• Solution that decreases the cost of infrastructure and operational expenses to cover rural areas
• What are the savings in CAPEX and OPEX for cellular operators?
• What are the synergies we can draw from power transmission systems and cellular service systems

Santanu SenGupta
Owner
Study and Jobs Worldwide

 

Role of CSR in the telecommunication Industry
3:00 pmNGO functions facilitate by Telecommunication in South Asia.

• Impact that telecom firms can have in society through CSR
• Current scenario
• Successful implications ( country case)

Rubaba Dowla
Chief Commercial Officer
Grameenphone Ltd

 
3:30 pmCoffee Break

 
4:00 pm
Implementing the newest technologies to deliver voice and data services to remote areas

• Balancing the deployment of networks between densely populated urban areas and rural areas
• Determining which technologies are best suited to maximize the coverage of remote areas
• Ensuring the solutions chosen is cost-effective
 Omer Rashid
Chief Commercial Officer
Banglalink

 
4:30 pmPanel Discussion

Increasing the affinity for data in emerging markets to become profitable with low- disposable income customers

• Expanding growth by connecting the unconnected - the key differences in the mobile data business models of developed and emerging markets
• Which empowering services will drive data revenue in emerging markets?
• Balancing low and high end-user segments to help control the key instruments of the business operations

 

Moderator

Sameer Sharma
Senior Advisor
Asia Paciific Region,
International Telecommunication Union

 

Panelists

Rubaba Dowla
Chief Commercial Officer
Grameenphone Ltd

Omer Rashid
Chief Commercial Officer
Banglalink

Sumon Ahmed Sabir
Managing Director
BDCOM Online Limited

 
5:00 pm
Cost-effective technology solutions to make rural telecommunications profitable

• Examining the technology choices available to provide coverage to remote areas
• Keeping OPEX and CAPEX low in order to provide profitable services in low income areas
• Are wireless technologies best suited to the provision of communications to rural areas?

Sumon Ahmed Sabir
Managing Director
BDCOM Online Limited

 
5:30 pmClosing of Conference , Speech by the Chairman

 
 

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